EMAIL HELLO@VIRTUE-VICE FOR A SECRET DISCOUNT
Build Your Brand In 6 Months
everything you need to transform your brand from idea to finished product
October 1, 2020 - April 1, 2021
February 1, 2021 - August 1, 2021
SEATS STILL AVAILABLE
What You Get
Live Weekly Lessons
Once a week live lessons taught by Melanie, with special industry guest speakers.
Access To The Master Mind
A private group for all course members to connect, network, share resources, and support.
Once a week Melanie will host office hours as an opportunity for brands to ask for help .
Melanie's Personal Supplier List
My personal Rolodex of ethical and sustainable suppliers from all over the world.
Everything from how to email a factory and sound profesional to how to create a line sheet.
One on One Consultation
1 hour of private one on one consultation with Melanie to help build your brand.
Build Your Brand In 25 Weeks
Finding Your Niche
How to fine tune your product and find your customer
How to set up a budget and write a business plan
How to find funding and finance your small business
What's in a name? Crafting your brand image
What should you design?
Intro To Fashion Design
Crash course in clothing design
Finding the perfect fabrics
This is where I hand over my personal list of industry contacts
And, how to communicate with a factory
Demystifying industry talk
Labels, hang tags, and all the extras
Finding the perfect bags, boxes, and more
Writing your first PO - complete with templates
How to start selling online in less than 1 hour
How I rank #1 in Google search results
How to take professional DIY photos
Line sheets, look books, brand books, and more
Finding Your Customers
How to start selling your product
How to hire showrooms and sales agents
Navigating tradeshows, and the art of the cold call
Deciding what sales channels are right for you
How I got myself featured in Forbes, Business of Fashion, spoke at SXSW, and more
How to create ads that convert into sales
The basics of email marketing, sales funnels, and connecting with your customer
How to grow your brand bigger and better