The Fashion Startup Side Hustle
Start your brand in just 30 days with only $500
PRICE INCREASES BY $200 on July 31st
join the july cohort now At the discounted price
test your idea, make sales, and start building a real fashion brand
(all while keeping the security of your day job)
This program meets you where you are right now, giving you fast, actionable wins to build momentum and stay motivated.
Instead of long development timelines and expensive inventory, we focus on quick-turn manufacturing methods like white label, blanks, and print-on-demand.
That means you can launch your first product without sinking thousands into custom development or sitting on unsold stock.
What students are saying after just 1 week in the program
If this is how they felt after a week, imagine what you could get done in a month with me...
IN 30 DAYS YOU WILL HAVE...
chosen the right product to start with
Success isn’t about having a massive budget, it’s about choosing the right product for your target customer.
And, let’s be real: no one is lining up to buy a logo tee from a brand they’ve never heard of, you're going to need to be more creative than that.
By the end of the program you will have figured out what product to start with and created your own zero risk mini supply chain.
set up your sales channel
Sales take more than a few Instagram posts and a couple of emails.
Inside this program, I’ll teach you the exact omni-channel marketing strategy that million-dollar brands use to drive consistent sales from day one.
Because the goal isn’t just to launch, it’s to generate real cash flow so you can reinvest, grow, and build long-term success.
created a strategy to scale in the future
The simple supply chain you’ll use in this program is designed to get you started fast and generating sales, so you can reinvest that cash back into your brand.
But what happens after that?
Don't worry I'll set you up with a plan for future growth.
This isn't just an online course
Because, let's be honest - those don't work.
It's time to turn the podcasts off, pull the earphones out, and start actually doing the work.
I took out all the fluff, so the majority of your time will actually be spent doing the damn thing.
You're busy, I get that. That's why the next 30 days are all about actionable steps, accountability, and problem solving.
WHAT DO I GET WITH THE PROGRAM?
20 Daily Mini Lessons
- Pre-recorded bit size information with clear actionable steps to take you from idea to first sale.
ENTREPRENEUR COMMUNITY CHAT
- Ask me questions in real time and connect with and international community of founders who get you.
4 LIVE CALLS
- Your chance to ask questions, get personalized guidance and stay accountable in a group setting.
LIFE TIME ACCESS
- Life happens—and that’s okay. If you fall behind, no stress. You’ll have lifetime access to all the video lessons,
ACCESS TO MY SUPPLIER LIST
- Stop wasting hours searching Google, get direct access to my VIP Supplier List.
SEPCIAL BONUSES
- Finish the program and unlock a VIP invite to my ultra-exclusive Members Only group.
- This private community of my most motivated and high achieving founders.
SUPREME
Did you know, before Supreme was collaborating with Louis Vuitton, they were printing graphic tees on blanks?
KITH
Before being worn by LeBron James and Bella Hadid, streetwear brand Kith got their humble start with blanks.
GYMSHARK
When GymShark decided to expand beyond supplements, they sourced their first apparel styles from Alibaba private label factories.
BROOKLINEN
The brands first launch was nothing more than high end white label bedding re-branded.
SET ACTIVE
Used OEM manufacturers in LA and China for some of their very first products that helped sky rocket them into a cult favorite.
PARKE
If you didn't know viral brand Parke's pajamas are a direct copy from Alibaba suppliers.
if you're here I know you're interested... What are you waiting for?
doors close July 13th, grab a spot while you still can! No more excuses, it's time to stop dreaming, and start doing!
A few students case studies
If they an do it, why can't you?
BEAUTIFUL GENIUS
Jordan launched her brand during the pandemic using print-on-demand to keep costs low and risk even lower. In just one year, she turned that lean setup into a profitable business - saving enough to invest in custom products without taking on debt or outside funding.
More importantly, that first year gave her something even more valuable than money: data. She learned exactly what her customers loved (and what they didn’t), so when it was time to invest in inventory, she knew she was creating pieces that would sell out and not sit in her garage.
By starting small, testing fast, and scaling smart, Jordan built a brand that grew quickly and cost-effectively—with no wasted product or funds.
FIT EQ
Founder Lauren opened up 9 new wholesale accounts worth over $13,000 with white label product alone and was able to use that cash to create her custom made in America (with Italian textiles) riding pants.
ZOE GRINFELD
Zoe started with one simple product, dice earrings, to fund her entire brand. That small, smart start helped her build a loyal customer base and generate the cash flow she needed to grow.
Since then, she’s expanded into apparel and other accessories, and even earned a spot at New York Fashion Week.
Not bad for a brand that began with just one simple product.
COMMONLY ASKED QUESTIONS
Can I see the syllabus? What will I be learning each day?
Lesson 1 - Figuring out what product is best to start with
Lesson 2 - Setting up a budget
Lesson 3 - White label product deep dive
Lesson 4 - Print on demand product deep dive
Lesson 5 - Blanks product deep dive
Lesson 6 - Building a community to generate first sales
Lesson 7 - Creating a formal business plan
Lesson 8 - Brand assets (logo, trademark, etc)
Lesson 9 - Working with white label suppliers
Lesson 10 - Working with print on demand suppliers
Lesson 11 - Working with blanks suppliers
Lesson 12 - Supplier communication tips and organizational tools
Lesson 13 - Custom artwork crash course
Lesson 14 - How to create a low cost e-comm website
Lesson 15 - How to create an automated email marketing system
Lesson 16 - The repeatable secret to how I go viral on social media
Lesson 17 - How to grow your audience across platforms
Lesson 18 - Prompts to make creating content quick and easy
Lesson 19 - Wholesale and retail strategy
Lesson 20 - How to transition to a "real" factory for completely custom designs
How far along do I need to be to join?
All you need is an idea to get started! I will help you with everything else. In fact, it's best to get started with as little work done as possible this way you do it once, and do it right.
I already launched my brand, is this right for me?
No, if you are already launched and looking for help please contact me.
Do I need fashion skills?
NOPE! With the methods I teach, anyone can start their own fashion brand.
Do you work with brands worldwide?
Yes! Currently I have clients from 39 different countries!